Formed in 1974 in Paris at Montparnasse Tower, M56 Group attractions welcome over 3 million visitors every year and offer the best views and unique experiences from the top of iconic cities. In 2020, this family-owned French group brought its sites in Paris, Berlin Chicago, and Rotterdam together under one new global brand: Magnicity.
Why? Because it described what millions of guests at our towers already felt. Magnicity puts them atop the highest points above the world’s most iconic cities and gives them more.
More than a view
Guests at Magnicity properties don’t just see our cities, they learn their history and values, experience their cultures firsthand, and take part in an unmatched level of authenticity that gets them excited to see more.
As a leading member of the World Federation of Great Towers, we are committed to sharing knowledge and maintaining productive partnerships with some of the world’s most famous towers.
Formed in 1974 in Paris at Montparnasse Tower, M56 Group attractions welcome over 3 million visitors every year and offer the best views and unique experiences from the top of iconic cities.
In 2020, this family-owned French group brought its sites in Paris, Berlin Chicago, and Rotterdam together under one new global brand: Magnicity.
Why? Because it described what millions of our guests already felt: Magnicity puts them atop the world’s most iconic cities and gives them more. Guests at Magnicity properties don’t just see our cities, they learn their values, experience their cultures firsthand, and take part in an unmatched level of authenticity that gets them excited for more.
As a leading member of the World Federation of Great Towers, we are committed to sharing knowledge and maintaining productive partnerships with some of the world’s most famous towers.
As city ambassadors, we share strong values that motivate us every day when we welcome our guests.
We believe that cities are a source of emotions, and our mission is to magnify them in every way by bringing together locals and tourists and offering a higher stage to local stakeholders (artists, creators, small businesses).
Our values:
- Professionalism with Passion
- Care for All
- Agility as a Mindset
360 CHICAGO proudly supports the efforts of My Block, My Hood, My City, a local non-profit focused on Chicago’s youth.
Our ESG approach is focusing on being inclusive and giving back to our cities by volunteering with local non-profits, donating to worthwhile causes, and by regularly welcoming groups from underserved communities.
Magnicity also attempts to minimize its footprint on the planet by choosing exceptional products from local producers and emerging brands.
360 CHICAGO proudly supports the efforts of My Block, My Hood, My City, a local non-profit focused on Chicago’s youth.
As city ambassadors, we share strong values that motivate us every day when we welcome our guests.
We believe that cities are a source of emotions, and our mission is to magnify them in every way by bringing together locals and tourists and offering a higher stage to local stakeholders (artists, creators, small businesses).
We work as a long-term partner with local communities, enhancing the city as a destination and respectfully highlighting its landmarks and heritage.
Our ESG approach is focusing on being inclusive and giving back to our cities by volunteering with local non-profits, donating to worthwhile causes, and by regularly welcoming groups from underserved communities.
Magnicity also attempts to minimize its footprint on the planet by choosing exceptional products from local producers and emerging brands.
Our values:
Professionalism with Passion – Care for All – Agility as a Mindset
Magnicity partners with leading global tour agencies and partners across 4 continents. We partner tour operators and promoters as diverse as we are.
Our Sales Offices:
Seoul – Shanghai – Toronto – Mexico City – London
Over 140 global resellers across Asia, Europe, and the Americas
Over 140 global resellers across Asia, Europe, and the Americas
Magnicity operates with the philosophy that local voices are an integral part of our cities’ identities. We believe the perspective our cities’ local artisans, storytellers, and stakeholders bring is as unique and valuable to our visitors as our magnificent views.
This sense of community is part of Magnicity’s ESG approach, elevating Magnicity above the standard experience. Every aspect of our sites is infused with a local perspective.
Local artist Anna Dominguez, created a window mural made entirely of tape at 360 CHICAGO’s Elevate Gallery.